Taking Out The Guesswork: A Guide To Using Research To Build Arts Audiences

This publication by Bob Harlow, published by The Wallace Foundation, provides guidelines to help you design and manage your own audience research. It explores how research can help you learn about potential audiences, create more effective promotional materials and track progress towards your audience-building goals.

LEARN MORE

Join Somerset Arts Business Cultural Alliance today

This website uses cookies and collects basic user data to enhance your browsing experience.